The State of Product-Led Experience [Complete Book]

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This paper is an intro to “The State of Product-Led Experience” a comprehensive report on Product Led GTM practices conducted on 40 saas organizations like Hubspot, Segment, Wistia, Typeform, Intercom, Drift, Pendo, Userlane and Gainsight.

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Anyone that will download the research will have 50% to the basic GTM audit plan (original price 250 USD)

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  • Description

    Product Description

    This paper is an intro to “The State of Product-Led Experience” a comprehensive report on Product Led GTM practices conducted on 40 saas organizations like Hubspot, Segment, Wistia, Typeform, Intercom, Drift, Pendo, Userlane and Gainsight.

    Offer:

    Anyone that will download the research will have 50% to the basic GTM audit plan (original price 250 USD)

    Research Scope:

    To uncover the challenges and competing strengths product-led organizations employ, we embarked on a mission to define product experience in the SaaS landscape. To achieve this, we surveyed 40 SaaS organizations and interviewed 50 executives who own or lead Product Management, Customer Success, Marketing and Sales activations.

    The goal of our effort is to map, through real-world examples, Product-Led techniques used and estimate how they affect critical aspects of the customer journey. We believe that our massive data sample and thorough analysis will enable SaaS organizations to align their internal teams and optimize product delivery. Our commitment is to help reshape the SaaS growth mindset via the lens of Product Led practices. The survey’s results directly guide those efforts, and this extensive report will highly reflect on them.

    Who this might concern: Any SaaS organization or digital product owner looking forward to making the transition to a Product Led GTM model and turn his product into a growth machine.

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